Unmetric is now integrated with Oracle Social Cloud
Ranjani Raghupathi March 2, 2016
Drum roll please… we’ve partnered with Oracle Social Cloud!
Oracle Social Cloud is Oracle’s platform that helps enterprises manage and scale their customer relationships on social media channels. Our competitive analytics capabilities will now be accessible on Oracle Social Relationship Management (SRM) solution, which includes tools for social listening, publishing, engagement, analytics and workflow management.
“We continually add capabilities to enable our customers to innovate and take advantage of real-time insights for better data-driven business decisions,” said John Stetic, Group Vice President, Oracle Marketing Cloud. “The integration of Oracle Social Cloud with Unmetric is another example of our expanding ecosystem for seamless solutions; it will provide our customers with a new way to quickly assess their marketplace and develop strategies against their competitors.”
Given the similarity between our audiences, the partnership simplifies the social element of our customers’ daily workflow. The data and intelligence from Unmetric will complement Oracle SRM’s extensive analytics capabilities.
“As brands continue taking a more strategic, holistic approach to social media, we’re focused on helping marketers deliver an ideal customer experience,” said our CEO Lux Narayan. “Unmetric works alongside a brand’s social listening and publishing tools, and this integration will enable Oracle Social Cloud customers to gain a competitive edge.”
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