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Top 10 Cyber Monday Social Media Posts


Cyber Monday is a big deal for the e-commerce industry, with companies slashing prices and offering massive discounts on their stock. However, having heavily discounted products and promotions alone aren’t guarantees of reach on social media. You need to create content that people will share and comment on in order to bring people to your website instead of your competitors. Here’s how a selection of top brands executed their Cyber Monday campaign in the last few years to help give you ideas on how to execute your 2018 campaign.

Victoria’s Secret


Forever 21

ColourPop Cosmetics

Kylie Cosmetics

Benefit Cosmetics



KIKO Milano

YSL Beauty


Data Analysis Methodology

All data has been compiled and analyzed from Unmetric Discover, the world’s largest catalog for branded content. Sign up for a free trial and access more than 1 billion pieces of branded content published by over 100,000 major brands over the last 5 years.