Cyber Monday is a big deal for the e-commerce industry, with companies slashing prices and offering massive discounts on their stock. However, having heavily discounted products and promotions alone aren’t guarantees of reach on social media. You need to create content that people will share and comment on in order to bring people to your website instead of your competitors. Here’s how a selection of top brands executed their Cyber Monday campaign in the last few years to help give you ideas on how to execute your 2018 campaign.
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