31 most engaging Friendship Day social media posts

Anand
July 10, 2019 • 4 min read
Updated on July 17, 2019
Brand marketers use occasions like Friendship Day to capitalize on their social media campaigns. Most brands kick-start their campaign planning even up to two months in advance.
A quick look at Discover will clue you in on the different types of Friendship Day posts that worked well for brands in the past.
See the latest Friendship Day posts
Looking for Friendship Day marketing ideas on social media?
We’ve got you covered.
Here’s a list of the best Friendship Day posts on Facebook, Twitter, Instagram, and YouTube, that brands have done in the past.
These examples will help your inspiration for your own social campaigns.
Cadbury 5 Star
GoPro
Airtel India
Benetton India
Flipkart
See the latest Friendship Day posts
Avon
Honor India
Fevicol
WD
Chocos Fills
See the latest Friendship Day posts
Epson
British Paints
John Players
Ola
Practo
See the latest Friendship Day posts
Starbucks India
Domino’s Pizza India
Toblerone
Little Hearts
Huawei India
See the latest Friendship Day posts
TATCHA Beauty
Levi’s
Oriflame India
LEGO
Orient Electric
See the latest Friendship Day posts
Benefit Cosmetics UK
Bud Light
#FriendshipDay is a day for friendship. And testing said friendship with move requests. pic.twitter.com/KrNnWMU0yS
— Bud Light (@budlight) August 5, 2018
Xbox
Tag your friends who make good games great. #FriendshipDay pic.twitter.com/sBMSXCQYWv
— Xbox (@Xbox) August 5, 2018
Motorola India
#helloyou! It’s #FriendshipDay and we all have that friend who eats, sleeps and breathes movies. Tag them and tell us how #FriendsLikeThese make your life entertaining. Stand to win a stunning #motog6! T&C Apply – https://t.co/7A71KdGTMg pic.twitter.com/KhVb3nOTOI
— Motorola India (@motorolaindia) August 5, 2018
Bajaj Allianz Life
Sometimes, a small push to plan well is all you need to stop dreaming and actually get your #LifeGoalsDone. This #FriendshipDay, we’d like to remind you that you will always have a friend in us that will help you plan out your #LifeGoals. Check out: https://t.co/aNumPtKfco pic.twitter.com/LQCrlBkFfu
— Bajaj Allianz Life (@BajajAllianzLIC) August 5, 2018
Britannia Bourbon
Contests, ads, user generated content, offers, and product-related campaigns were the most prolific type of campaigns that engaged well with the audience.
Posts mentioning Friendship Day merchandise and “thank your friend” related content were the popular strategies used by brands.
Data Analysis Methodology
All data has been compiled and analyzed from Unmetric Discover, the world’s most extensive catalog for branded content. Sign up for a free trial and access more than 1 billion pieces of branded content published by over 100,000 major brands over the last 5 years.