How to Uncover Data for a Competitive Brand Audit on Social Media


Aditi Raghavan

August 26, 2014 2 min read

Updated on May 2, 2017

Let’s say you have a big pitch for a client coming up, or a mammoth marketing team pow-wow next week. You will have to put together a competitive brand audit and you’re going to need social media data of not just your brand or client, but those of your competitors as well. And you’re going to need it ASAP!

With looming deadlines, we’ve got that one thing that will help you save valuable time – A ‘single click’ button that will export all comparison data. Rolled out with the new Unmetric user interface, our comparison report lets you customize and export all the relevant metrics for brands in your competitive landscape easily.

Here’s how you can give this feature a spin –

Step 1. Set Up Your Competitive Landscape

Add brands you’d like to monitor on the main dashboard under a Group of your choice.

Step 2. Customize Your Comparison Report

Select/De-select the different metrics you wish to see in your comparison report.

Step 3. Generate Your Data in a Workbook

Click on Export and you are almost there.
After all the data is gathered, you’ll be notified when your Excel workbook begins download. Once that’s done, the data is all yours. Existing clients can sign in right now to try Unmetric’s new Comparison Report feature now. 

If you would like to can gain access to all this data, get started on a free trial of Unmetric today.

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