36 Most Engaging Father’s Day Social Media Posts
Note – This post was first published in 2016, it has been updated multiple times, most recently in May, 2019.
Special holidays are becoming more and more of a marketing bonanza for social media marketers, and why not? Unmetric has tons of evidence to show that emotional quotient wins over product updates in terms of engagement. As more and more brands leverage these occasions to connect with their Fans, there is a danger that it’ll become mechanized and people will grow weary of seeing their Newsfeed filled with sappy, sometimes funny, holiday greetings. In the meantime, since celebrating these days works so well right now, here is a list of the most engaging Father’s Day social media posts since the recent years.
1. Hyundai India
2. ICICI Bank
6. Star Wars
8. Micromax India
10. Planet of the Apes
11. Cincinatti Zoo & Botanical Garden
— Funko (@OriginalFunko) June 18, 2017
2. Nintendo of America
— Nintendo of America (@NintendoAmerica) June 18, 2017
3. Manchester United
— Manchester United (@ManUtd) June 18, 2017
— Pirates (@Pirates) June 18, 2017
— NBA (@NBA) June 19, 2017
— Disney (@Disney) June 18, 2017
7. Foot Locker
— Foot Locker (@footlocker) June 16, 2017
— Xbox (@Xbox) June 17, 2018
9. Berger paints
Attention dads! This #FathersDay, stand a chance to win exciting prizes.
Watch the video till the end to know how! Submit your entries in the comment below using #BergerXP #DadXPerience.
T&C: https://t.co/H0wPe9xAti pic.twitter.com/MvGiuhNP2s
— Berger Paints (@BergerPaintsInd) June 14, 2018
10. B&M Stores
— B&M Stores (@bmstores) June 13, 2017
11. Fragrance Direct
RT and FOLLOW to WIN the limited edition Paco Rabanne 1 Million Monopoly, the perfect gift for Father's Day! pic.twitter.com/FsjmhURoNv
— Fragrance Direct (@FragranceDirect) May 29, 2017
12. Stella McCartney
Happy birthday and happy Father's Day dad… I am so blessed to have you in my heart and soul, you inspire every day. I love you x Stella pic.twitter.com/HPJR0BpLmc
— Stella McCartney (@StellaMcCartney) June 18, 2017
1. Benefit Cosmetics
6. KFC India
7. Red Bull
9. CALVIN KLEIN
10. Under Armour
Brands are wholeheartedly embracing contests and giveaways to drive up engagement. Social media audiences, too, love freebies from their favorite brands. Instead of Posts that tug at your heart or poke your funny bone, brands are welcoming their Fans’ stories. And isn’t Father’s Day the perfect time to do this! Who doesn’t have a gem of a Dad joke to share?
Data Analysis Methodology
All data has been compiled and analyzed from Unmetric Discover, the world’s most extensive catalog for branded content. Sign up for a free trial and access more than 1 billion pieces of branded content published by over 100,000 major brands over the last 5 years.