11 Social Media Experts We Love on Twitter

Vikas Bysani
May 11, 2015 • 5 min read
Updated on May 2, 2017
If you’re a social media manager or involved in marketing, take a look at the following list of thought leaders and social media experts that frequently tweet useful advice and articles to help you keep an eye on the up and up of social.
1. Jon Loomer
What does he do: Freelance Consultant
Where does he blog: http://www.jonloomer.com/
What excites him: Facebook Ads
Follow him: @JonLoomer
Why you should follow Jon:
Social Media Examiner named Jon Loomer’s blog as one of “The Top Social Media Blogs” for three years and running. Jon’s website contains content around how businesses can efficiently use social media, especially Facebook as a platform for advertising and Facebook Analytics. Some of his interesting articles are The 4-Step approach to Effective Facebook Ad Targeting, How to Drive More Website traffic with Facebook Ads and How to analyze your Facebook Metrics to improve your Marketing. Jon also has a YouTube Channel that is a treasure trove of content for marketers.
2. John Haydon
What does he do: Author of Facebook for Dummies
Where does he blog: http://www.johnhaydon.com
What excites him: Digital PR and Facebook
Follow him: @johnhaydon
Why you should follow John:
Apart from literally writing the book on Facebook (Facebook Marketing for Dummies), John is a regular contributor to Huffington Post, NPEngage and Social Media Examiner. Topics that John is well verse with include Facebook, Online Fundraising, Email Marketing, Pinterest Marketing, Website Design & Social Media Strategy.
51 Best Social Media Tools -> http://t.co/Tc8YoK21F5 <- A jumpstart guide for nonprofit marketers. pic.twitter.com/U2ceYEKozt
— ☼ John Haydon (@johnhaydon) April 29, 2015
3. Laura Fitton
What does she do: Key Note Speaker & Social Media Consultant
Where does she blog: http://www.inbound.com/blog
What excites her: Twitter, Start ups and Twitter Tools
Follow her: @Pistachio
Why you shold follow Laura:
Laura Fitton, popularly known as Pistachio is currently the CEO of oneforty.com, which was acquired by Hubspot. Laura also co-authored “Twitter for Dummies” and also has been credited with convincing Guy Kawasaki of the business potential to found on Twitter. We love her as she is one of the first people to understand and build Twitter Tools that help businesses. Don’t miss her article on Inc. where she explains the power of harnessing data for effective social media marketing.
SO much going on for the @INBOUND team – we are abuzz with excitement. hope you will be too. http://t.co/WKCskUG3OG pic.twitter.com/SldD98KazL
— Laura Fitton (@Pistachio) May 5, 2015
4. Adam Houlahan
What does he do: LinkedIn Expert & Author
Where does he blog: http://www.adamhoulahan.com
What excites him: LinkedIn
Follow him: @AdamHoulahan
Why you should follow Adam:
He regularly presents specialising in Social Media for small to medium businesses and also wrote Social Media Secret Sauce, a book that helps readers build a strong social media presence and follower base, content and branding. Adam also partnered with Hootsuite, the social media publishing platform in 2015. Adam provides plenty of tips and content for brands looking to be established on social and digital on his blog.
It’s True: You Really Can improve your #SEO results using #socialmedia – http://t.co/SlgOzj5LnQ
— Adam Houlahan (@AdamHoulahan) May 5, 2015
5. Melonie Dodaro
What does she do: Author of the LinkedIn Code and Keynote Speaker
Where does she blog: http://topdogsocialmedia.com/blog/
What excites her: LinkedIn and Social Selling
Follow her: @MelonieDodaro
Why you should follow Melonie:
Melonie Dodaro is the author of The Linked In Code, a book that helps sales teams achieve business objectives using social networks. Melonie is all the CEO of Top Dog Social Media, a firm that specializes in social media marketing. Some interesting content from her blog include Social selling in 30 minutes a day and How to build an email list using social media.
Wonder what type of content will appeal most to your target market? Worry not! This might help you get some insight. http://t.co/mKsDC1WlRD
— Melonie Dodaro (@MelonieDodaro) May 6, 2015
6. Viveka von Rosen
What does she do: LinkedIn Expert & Author
Where does she blog: http://linkedintobusiness.com/my-blog/
What excites her: LinkedIn Marketeing
Follow her: @VivekavonRosen
Viveka Von Rosen is the author of Linked In Marketing: An Hour a Day, a book that helps readers grow and manage their community on social. She also helps in creating and optimizing their presence on LinkedIn. Viveka is the CEO of Linked into Business and also has been recognized by Forbes as one of the top social media influencers. Her website contains resources, tips and articles that help marketers with their social strategies. Viveka also talks about the importance of analytics in her article 9 Linkedin metrics to keep your eye on.
If you ever thought about doing business with Big Companies – here’s your chance to learn how: Mar 31 at 2 PM ET: http://t.co/idc0qIpDZ7
— Viveka von Rosen (@VivekavonRosen) March 28, 2014
7. Sue B. Zimmerman
What does she do: Instagram Expert
Where does she blog: http://www.suebzimmerman.com/blog/
What excites her: Instagram
Follow her: @SueBZimmerman
Why you should follow Sue:
Instagram, being one of the newer social networks, left businesses puzzled as the layout and functionality are different from Facebook and Twitter. Enter Sue B. Zimmerman, an Instagram expert that helps professionals and brands establish a presence on Instagram. Sue is the creator of Instaresults, a course that helps increase traffic and sales on Instagram. She is also the author of Instagram Basics for your Business.
8. Anna Bennett
What does she do: Pinterest Marketing Expert and Consultant
Where does she blog: http://www.whiteglovesocialmedia.com/
What excites her: Pinterest
Follow her: @acadizbennett
Why you should follow Anna:
Anna Bennett focuses on how brands can supercharge traffic and sales growth using Pinterest. Anna has been featured on Forbes and is the owner of White glove social media a firm that helps business achieve their objectives using social media. Her website includes courses that help professionals understand how Pinterest can be used in business. Anna also has her own Youtube channel. Which includes content for marketers looking to make an impact on Pinterest.
9. Caleb Wojcik
What does he do: Founder of DIY Video
Where does he blog: http://www.calebwojcik.com/
What excites him: Youtube, Video Marketing, Web Creatives
Follow him: @CalebWojcik
Why you should follow Caleb:
Caleb runs website that helps visitors make better video for marketing purposes and had previously co-founded Fizzle. His website contains content that help with creating more optimized video content.
10. Dan Zarella
What does he do: Social Media Scientist
Where does he blog: http://danzarrella.com/
What excites him: Social Media Metrics and Analytics
Follow him: @danzarrella
Why you should follow Dan:
Dan Zarrella is the award-winning social media scientist at HubSpot and author of four books: The Science of Marketing, Zarrella’s Hierarchy of Contagiousness, The Social Media Marketing Book and The Facebook Marketing Book. Dan also build a tool called Tweet Psych that creates a psychological profile of any public Twitter account and compares it to the thousands already in the database.
RT @samanthastone: @danzarrella recommends building your content marketing baseline http://t.co/LyHoKwek13
— Dan Zarrella (@danzarrella) February 19, 2015
11. Olivier Blanchard
What does he do: Senior Partner KGB Global
Where does he blog: http://olivierblanchard.net/
What excites him: Social Media ROI
Follow him: @thebrandbuilder
Why you should follow Olivier:
Olivier Blanchard is the author of “Social Media ROI, a book that helps organizations manage and measure their social media efforts. Olivier has extensive experience working with both B2C and B2b companies and now helps companies develop digital strategies.
As crazy as it sounds, Comic Sans may actually become the new hot font. http://t.co/QDGFuFuQVS #socialmediachickensoup
— Olivier Blanchard (@thebrandbuilder) April 1, 2015
Who would make your list of social media people to follow on Twitter? To see more social media experts we love, check out our Beyond the Numbers interview series which talks to the men and women working in the trenches of social media analytics.