Monthly Archives: March 2012

Nationwide Insurance Is Leading US Auto Insurance Social Media Efforts

Insurance companies have a notoriously hard sell. Insurance is far less glamorous than airlines and fast cars yet the US insurance companies are all making a valiant effort to reach out and engage people in the social media space. Of …





 



Repulican Presidential Candidate’s Fan Growth Slows Down

It’s been 30 days since our last update on the social media efforts of the Republican Presidential Candidates and a lot has happened in that time. Super Tuesday saw Santorum establish himself as firm 2nd favorite while Newt slipped in …





 



American Express Tweet & Save Campaign Increases Follower Growth By 400%

@American Express, leaders in social media amongst the top financial companies, has recently launched what we believe is an inspired campaign that blends discounts, social media and positive brand engagement. The way Amex has made Twitter such an integral part …