Good morning and welcome to Monday! We’re on to Day 4 of the marathon that is SxSW and according to the tweets from brands and agencies – it has been serious fun! It’s a hard life being able to learn from some of the smartest minds in the business, while getting to party with some of the coolest names in entertainment AND get some seriously sweet swag, but somebody’s gotta do it!
For those of you who are just joining us, I also curated schedules for Days 1, 2 and 3 of Interactive and even though those events are over – I’d like to think that I was able to capture the state of marketing right now through the selection of events and you should definitely check them out. For today’s schedule, I’ve got six events – but four time slots, which in my understanding of math, averages five events that you must attend at Day 4 of SxSW - #flawlessmathlogic.